Are you measuring the right goals? Do you have the correct KPIs being adopted effectively across your teams?
Understand exactly how to improve your marketing analytics strategy and improve digital maturity.
The analytics audit looks into KPIs and ensures that these measurements are the correct ones to move the goals of the company forward.
BUSINESS Benefits
Greater adoption & usage of data across organization, improve digital maturity
Identify the data you need to hold media, creative, and content teams accountable to established KPIs
DELIVERABLES
Report & formal presentation with detailed recommendations outlining variances from best practices, KPI discovery, tag implementation findings, and heuristic configuration review. 8 hours of expert support to fix high-priority deficiencies.
Case Studies
INSIGHTS
