Salesforce x Totem: Beauty Brands in China
This is a series of three reports Totem co-created with Salesforce, for China.
๐ง๐ต๐ฒ ๐ฟ๐ฒ๐ฝ๐ผ๐ฟ๐ ๐น๐ผ๐ผ๐ธ๐ ๐ถ๐ป๐๐ผ ๐๐ต๐ฒ ๐ณ๐ผ๐น๐น๐ผ๐๐ถ๐ป๐ด ๐ถ๐๐๐๐ฒ๐ ๐ฟ๐ฒ๐น๐ฒ๐๐ฎ๐ป๐ ๐๐ผ ๐ฎ๐๐ต๐น๐ฒ๐ถ๐๐๐ฟ๐ฒ ๐ฏ๐ฟ๐ฎ๐ป๐ฑ๐:
Chinaโs digital marketing environment
How Social Commerce rules in China
What channels are favored by Beauty brands
How video is essential for success (and how to use it)
The value of live-streaming for beauty brands
Private traffic tactics
Effective CRM solutions/insights
How RED is key for beauty brands